WHAT IS SEM?

Search Engine Marketing (SEM) involves the use of paid advertising or creating interest in the business web site through use of other internet sites. The following options can all be used within the structure of a planned search engine marketing campaign.

• Pay per click (PPC) search engine marketing - to attract the visitors you want using terms that work.
• Online advertising - to reach target markets, promote brands and make sales.
• PPC bid management - for a strategic approach to pay per click, from planning to reporting.
• Contextual advertising - to create new revenue streams from your site.
• Article Marketing
• Satellite Funnel Sites

What is:    PPC    .    SEO    .    PM